My Latest Greatest Failure – Cause for Celebration

Celebration jpegFailure – a good reason for a Celebration!

Maundy Thursday, 7:30 am, 2017, cause for celebration? In a very cold Darlington in the ‘frozen north’ of the UK one of my clients has just told me to pack up my gear and leave! And that was that! No ‘thank you for your efforts. No exit interview. Nothing! In effect, ‘please go away!’

Not exactly a cause for celebration you might think! But wait till I tell you what had happened and why I think this is a great start to the Easter weekend. More importantly, wait till I tell you about a great free webinar that might give you cause for celebration as well!

The information in the webinar will be particularly valuable to you it, like me, you are looking to build extra income online to give you some protection against the unsettled economic times we live in. We have now launched the IGNITE training programme I have mentioned a couple of times before. The webinar gives you the opportunity to find out a bit more in a risk free environment.

It makes no sense, right?

First though, I simply must tell you how I came to be celebrating the loss of a lucrative contract! I still can’t get my head around it.

For the past 20 years, I have worked as a freelance IT consultant. I fix broken projects, many of which have spent millions and still failed to deliver. I am good at what I do and get paid well for it.

In this case I had been asked to look at a project that was late. It was overbudget by many millions. The supplier was constantly failing to deliver an acceptable level of quality. I always say, the worse shape the project is in, the easier my job. So this one should have been a doddle.

Typically, I look at what is happening. I talk to the people involved. I then formulate a plan for recovery. Inevitably there is conflict, as I have to point out failings and people start to get defensive. This project was no exception.

Often it is the case that both the client and the supplier are blame for the mess. Unusually, in this case, the vast majority of blame for the continued failure was clearly down to the supplier. The client was, in my opinion, naïve and I felt that the supplier was taking advantage of this.

Why pay for consultancy if you won’t listen?

Hear See Say jpegI started to call out the things that were wrong, but, the client was having none of it! Despite paying me a healthy day rate they refused to take action on my advice. Worse still, every time I presented evidence of failure on the part of the supplier, the client would ask me to drop it. It made no sense!

I was now three months in to a lucrative contract, but getting absolutely nowhere. I was failing, and failing big time!

I just could not understand why the client would not get tough with the supplier and hold them to account. I could not understand the motivation to keep paying out for shoddy, bug ridden software.

Why were they not shouting about this?
Why were they not escalating this further up the chain of command within the supplier organisation?
Why were they paying me and then shutting me down on every corrective path of action I suggested?

I am a bright guy, but this had me stumped!

I was frustrated …I was failing …I was useless.

I decided to force the issue!

I was faced with a very difficult decision:

Do I keep on chugging away and taking the money?


Do I call it quits and retain my integrity?

It was clear to me that they just simply did not value my Services. They were prepared to pay for them, but still they did not value them. I had failed to
demonstrate the importance of what I had been telling them. I had failed to convince them of the sense in talking the action I was proposing.

To be honest, I needed the money! I had signed an eight month lease on an expensive high tech, ‘control the lights, heating and doors
from your mobile’ apartment. On the other hand, I felt bad about taking money without being able to deliver the goods.

I agonised over it for a while, but decided that I could not take the money if I was not delivering the results. So the day before I had invoked the clause in my contract that allowed me to give 20 days notice of cancellation of my services. I had met with the management of the company and explained my reasons. They seemed relieved that I had given notice, rather than shocked, and I began to understand the extent of my failure.

And now I am gone!

Exit ImageSo here I was, 7:30 in the morning, about to start the first of my 20 days of worked notice. And this is when they told me that they would pay for the 20 days, but did not want me to work them. They valued my service so little that they would actually pay me to go away!

This is the first time this has happened to me in my 20+ years of consultancy and it is not a good feeling. So why on earth would that call for a celebration?

Time to build the business.

Well the truth is that I am building an online business that will take away the need for me to continue this sort of contracting. I now have 20 paid days to concentrate on that business. This is a wonderful opportunity.

I have received so much fantastic advice and instruction from my mentor and coaches over the past few months that I have a ton of things to do to ensure the success of my business. I am celebrating this fantastic opportunity to use those 20 days to really get stuck in.

Check Out This Webinar!

And so in order to share that celebration feeling with you I want to give you the heads up on a very valuable, highly informative, and maybe even life changing webinar. This webinar will give you the low down on exactly what it is we are doing to replace my consultancy income with work I can do from
my lap top, anywhere in the world, and that will finance my retirement.

Avoid the conTime to Book Your Seat

The webinar is being held THIS MONDAY so go right now and book your seat! You can do so by clicking this link
FREE WEBINAR. Do it now… It could just be The start of a whole new life!

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Tony and Tanya

Click Here to Leave a Comment Below 4 comments
Kim - April 20, 2017

Wow, what a good way of turning things around! I guess that’s the way to go when no one’s really listening to you anymore. They’ve lost respect, so it’s either you leave, or you let them continue what they are doing right now. It’s good that you chose to leave, and start your own business. Good luck!

    Tony and Tanya - April 20, 2017

    Many thanks for the encouragement. Sometimes you just have to make the hard choices if you want to live with yourself.

Richard Seaton - April 24, 2017

Hi Tony – what a poignant post. It reminds me of the time a while back when I decided to give up the ‘day job’ and focus 100% on marketing. It was scary; it was risky; it was right for me. So much came in to fill the void I had created by taking massive action and ending a security habit. It’s the law of the universe. The trick is to keep going and not be phased by the saftey peddlers. Just remind ourselves of how sure and on fire we were when we made the decision in the first place. Good job! Ric

    Tony and Tanya - April 24, 2017

    Richard, thanks so much for the encouragement. It was a tough choice, but in the end, I had to ask myself if I could, in all honesty, keep taking the money if I was not adding value. It’s the desire to add real value that is driving me in this Affiliate Marketing journey. Once again, many thanks for taking the time to encourage me.


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